I started my blog In Due Horse a year ago. Now I don’t claim to be an expert at blogging by any means, but I have taken a lot of time to learn how to improve my blog and how to get my blog out there.
I learnt quickly by reading other equestrian bloggers advice that I needed to utilise apps and websites that I have never thought of using like Pinterest and apps I had never heard of like Canva and Tailwind. Now this is the best thing I have ever done for my blog! Each month the views on my blog are going up and now I know what I am doing it isn’t very hard at all! So, here are my tips for you to up your blogging game!
Create interesting informative content.
Find your voice and find out what your audience likes. Some things I have written that I think are going to be really popular aren’t. Then much simpler things that I have written that I don’t think will do well gets loads of views. It’s very much trial and error and of course it’s up to you what you write about. Depending on if you want to write truly for yourself, to get more views or even to make money on your blog.
If you aren’t using Pinterest you are missing out. It’s that simple. Pinterest is the only reason I get people visiting my blog! It is so easy to use. You just need to create some boards with content related to your blog. Pick nice images and things you think people would reshape on their own pages and add them to your boards.
For example my top viewed boards are called ‘Equestrian Photography’ where I share beautiful photos of horses and ‘Equestrian Wanderlust’ where I share beautiful pictures of people riding horses in beautiful locations. These 2 boards don’t have anything that directly links to my blog. However I do have my own ‘In Due Horse Equestrian Blog’ board where I create pins for each of my blog posts and I also have an ‘In Due Horse on Instagram’ board where I share nice pictures from my blog’s instagram account.
So as a rule now I create several pins for Pinterest each time I publish a post on my blog using canva. Canva is a graphic design tool app that uses templates for you to create facebook stories, blog images and Pinterest pins to name a few things it can do. It allows you to create designs using images that you can then easily add text to. I use it to create pins to drive traffic to my website and it works very well indeed.
Here are is example below.
Once I started using Pinterest and saw how much traffic I was getting by manually pinning. I took up the Tailwind 30 day free trial. Well, my traffic soared! Tailwind is a scheduler that can pin to Pinterest and instagram. You just need to add your images to your tailwind queue and it pins away for you. It’s really easy and its so much quicker than pinning manually. It’s really upped my Pinterest game for sure! I loved it so much I subscribed to Tailwind straight after my free trial and haven’t looked back. To me it is THE most important tool I use to get traffic to my blog. It knows when it is the best time to schedule my pins and how many pins I should schedule a day. I have seen amazing results with it. I am getting thousands of views each month to my blog now and hundreds of views each day and it saves me so much time not having to manually pin each day. What I love about it is that I am about to go on holiday for 3 weeks. I have scheduled all my pins for that entire time with Tailwind so I won’t have to worry about my traffic decreasing while I am away.
If you would like to try tailwind just click here to sign up for a 30 day free trial. Grab your free TAILWIND trial here –>
** Putting it out there. The links in this post are affiliate links. If you click through and choose to sign up to Tailwind I will receive a bit of commission at no extra cost to you. ****
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So those are my top tips for taking your blog to the next level. Please do let me know if you use any of these tips. Obviously I cannot guarantee any results, but I wanted to offer some advice from my own experience of the blogging world.
Be sure to check us out on Facebook and Instagram @induehorse.
Copyright of Louise Dando and In Due Horse 2019.